Increase Your Website Conversion RateIncrease Your Website Conversion Rate

1. Increasing your website conversion rate
The worst disservice you do to your online business is to not track your website conversion rate and update your site regularly. But increasing your website conversion rate works differently for different types of sites and products. Here are tips to help you increase your website conversion rate.

1. Your perceptions are different from those of your customer's about your site's appearance and their experiences. First-timers will trust your business and your website conversion rate will increase if they see a real company on your website, toll free numbers, a physical address, photos,, logos of VeriSign, Thawte, PayPal or ScanAlert etc. You should also consider using a secure site if you sell products for protection of your customers' private information. Allow customers to print a copy of invoices as proof of sale.

2. Not all customers are Internet savvy nor are they aware of your products. In order to increase your website conversion rate, you need to keep things simple. Add FAQs and "buy now" buttons. Try placing the "buy now" buttons inside colored tables. Replace paragraphs with bulleted points for features/benefits of purchasing your products/services. Removing multiple steps from the shopping cart and checkout process will assist in ease of buying and will definitely help increase your website conversion rate dramatically.

3. Your best defense against shopping cart abandonment is to convince them to buy before they get into the process. Your website conversion rate will increase if you pre-sell your product emphasizing good quality, using clear language, explain benefits using bullet points, etc. Give the cost upfront with clarity, including any bonuses that you are offering.

4. Inundating products page bores your customers. Selling too much of too many things in a page confuses them. To increase your website conversion rate, you must make your product pages clear and simple.

5. Poor site performance is deadly! You will never see an increase in your website conversion rate if you don't keep all links working. Proofread pages at least three times. Good fonts/sizes, short page lengths and easy navigation and menus really impress customers and make it easy for them to buy. Refrain from using pop-up gimmicks, as these really tend to annoy customers, especially first- time visitors to your site.

6. Keep contact forms short and simple. More than 2 pages drives customers crazy. There is no need to have them longer than one page anyway.

7. Thank customers for their purchases by email. Use this opportunity to increase your website conversion rate and to sell more products. (This works depending on several factors.) Don't forget - once a customer, always a customer, unless your site is unreliable.

8. How about adding a caption like "most popular product" with genuine statistics? Using testimonials from real people with addresses or telephone numbers is key in helping to increase your website conversion rate. List your important customers prominently.

by Greg Cesar
References and Bibliography

Greg Cesar knows Internet Marketing! Find out how hundreds of Internet business owners benefit from Greg's internet marketing knowledge by visiting his Internet Marketing website.

Greg Cesar is a successful Internet marketer with over 10 years' experience. He specializes in providing innovative internet marketing services that help business owners make more money online. To improve your online business immediately and work with someone who understands what it takes to make real money online, visit: http://www.hostpartnerplus.com

Rated:NR/0 Votes
12 Views
Add To My Article Reading List
Add To My Article Reading List
Print Article
Print
More Article By Greg Cesar
More Article by Greg Cesar
Share
More Articles From Internet Marketing
More Articles From Internet Marketing
Related Articles and Readings
Web Site Design How To Make More Sales Without Spending More For Traffic By: Jack Bastide
There are only two ways to make more sales with your Website. You can drive more visitors to the site using the latest traffic generating techniques or you can convert more of your existing visitors to customers which is known as "increasing the conversion rate".In this article I am going ...
3 Ways To Increase Your Websites Conversion rate By: Nikki Pilkington
Everywhere you look these days, people are telling you that in order to sell through your website, you need tons of traffic.Well, even though my business is traffic generation, *I'm* going to tell you that it's a BIG FAT LIE!The secret of a successful website isn't just in the amount ...
Increase Your Websites Conversion Rate By 340 Or More With These 3 Conversion Tricks By: Liz Barton
Is your website suffering from embarrassingly low conversion rates?The biggest complaint most webmasters have about their websites is they don't get enough sales. In fact, many don't even make enough money to cover their expenses.Here are 3 tricks to increasing your website's conversion rate by 340% or more. 1) Raise ...
Why the Internet Marketing Industry Hopes You Never Learn the Truth About Conversion Rate Optimisation By: Neil Rimmer
Conversion rate optimisation (also known as CRO) is a systematic process that can potentially increase your conversion rate by 50% or more Basically, conversion rate experts review heat mapping and website traffic analysis to identify the issues ...
What Are the 4 Reasons Why Service Businesses Arent Profitable By: Tim Stokes
After owning a service business for 22 years and teaching business owners to massively increase profit margins for the last 8 years, you could say I've learnt a few things very few people know, especially in a service business.Let's look at the facts.To increase profit margin (not turnover or sales) ...
The information provided in this article and/or the comments is the sole responsibility of their respective authors and does not necessarily reflect the opinion of ezinepost.com. ezinepost.com  does not endorse any article and/or comments published by our web users unless otherwise noted. 

Member Panel

login to submit articles and more

StatisticsEZINEPOST.COM

  • » Active Categories: 419
  • » Active Articles:252603
  • » Active Authors:31917
  • » Active Members: 38237
  • » Statistics Updated:
    - Tue Sep 1st, 2020 09:28AM EST