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Content Links Relevance and Page Rank By: David Andrew Smith
SEO experts are constantly telling us about the importance of good quality content and good quality back links from web sites with relevant content. They also tell us that reciprocal links and page rank are of decreasing importance. They then instruct us as to how to go about getting good ...
Improving Search Engine Rankings Patience is The Key By: David Andrew Smith
I have written before about the benefit of articles and how they provide one way links back to your website and therefore improve the importance of your website and thus its ranking in the search engine results. The articles you write have the chance of spreading slowly around the web ...
Link Relevance By: David Andrew Smith
We are constantly being told by SEO experts and the Search Engines that the importance of a link is determined by its page rank and relevance to our own web sites. Consequently when developing a linking strategy we should only be concerned with relevant links. That is other web sites ...
Web Design And SEO Experts A Guide For Small Businesses By: David Andrew Smith
If you are a small business and haven't developed a website yet you are probably considering it, or you should be. If you are selling a product or a service, even if your customers are local then your own website can be a powerful marketing tool. It will only become ...
Having Natural Stone Installed in Your Property The Pitfalls By: David Andrew Smith
This last year has seen a large increase in the number of people having natural stone, marble, granite, limestone, sandstone or slate fitted into their homes either as work surfaces or as flooring. No man made product can rival the beauty of well presented natural stone with its myriad of ...
Contract Cleaners Travel To Expand By: David Andrew Smith
The vast majority of Contract Cleaning Companies are small ?one-man band? outfits that provide basic cleaning to a limited number of clients within a relatively restricted area. This is fine unless you want to make real money and continue growing and expanding. If you restrict yourself to a small locality ...
Writing Articles Advice For The DoItYourself Webmaster By: David Andrew Smith
As an SME it is virtually impossible for us to hire the services of a good SEO company that is going to spend time optimising the site, adding new content and gaining good links for the site, simply because of the cost involved. Other SME's are I am sure in ...
Obtaining Good Content By: David Andrew Smith
Every piece of advice at the moment about improving search engine position especially Google suggests that web sites should be updated regularly with good quality content. The phrase ?Content is King? is seen in most articles on the subject now. So what is good content and how do you ...
Cleaning Schools and Hospitals A Simple Overview By: David Andrew Smith
In principle the cleaning arrangements for schools and hospitals should be relatively straightforward. They know what they require, the cleaning company can then tender using those requirements as a basis for the quotation. If the contractor cannot sustain the correct level of cleaning then another is brought in. This is ...
Obtaining Links For Your Website By: David Andrew Smith
One of the most difficult tasks, having developed your website is to promote it on the search engines and achieve first page rankings. This is after all where we, as web site owners want to be, especially if you are selling products or promoting your services. Anything after the third ...
Do It Yourself Website By: David Andrew Smith
If you are just starting out in your new business and you decide that a website could be a valuable addition to this business how do you go about getting one up and running? You have two basic options really. Do it yourself or employ an individual or company to ...
Big Government is Bad Government By: David Andrew Smith
As we move into the 21st century Western democracies are more and more becoming involved in the trivia of people's lives. All governments, no matter what their political leaning seem to be under the impression that they know what is best for each and every one of us. Instead of ...
Commercial Cleaning Companies Increasing Your Customer Base The Easy Way By: David Andrew Smith
As a cleaning company you are presumably always on the look out for increasing your business? This is what we are constantly striving for and I was under the impression that other cleaning companies were doing likewise. However not so long ago I made attempts to contact a number of ...
Marketing Options For Cleaning Companies Part One By: David Andrew Smith
Cleaning companies have a variety of marketing methods open to them for gaining new clients.? Telesales ? Yellow pages advertising ? Thompson's Local Directory ? Mailing lists ? Leaflet drops ? Newspaper advertising ? Journal advertising ? Direct selling ? Internet advertisingIn my own experience cold calling on companies has not met with any success. Most companies who want ...
So You Want Your Site To Be Number 1 By: David Andrew Smith
You have products or services you want to sell? You want to use the internet as your main publicity vehicle? So you want a website? You want to sit atop the rankings for the search engines? You want loads of visitors to your site? You want a high conversion rate ...
Commercial Cleaning Companies A Strategy For The Future By: David Andrew Smith
A previous article looked at this in general terms with regard to a start up cleaning company. This article will concentrate on a strategy for an established company to follow if it wants to be even more successful and continue expanding into the future.The nature of cleaning is changing and ...
Natural Stone Flooring Care And Maintenance By: David Andrew Smith
No other floor covering can surpass the beauty of stone flooring whether it is made from marble, granite, limestone, slate or the artificially made terrazzo. They all have a natural beauty that exudes richness. The alternatives; carpets, linoleum, laminates, wood and ceramic tiles are often cheaper and most people know ...
Networking Clubs and Their Relevance to Contract Cleaners By: David Andrew Smith
If you are a new business just starting out into the world of contract cleaning then your immediate aim is to gather as many new customers as you can and constantly grow the business. The initial stages are hard and it is difficult to gain those first few customers. How ...
The Importance of Content Adding a Weblog To Your Site By: David Andrew Smith
Continuing my theme of how as a small business you can improve your search engine results. In a previous article I extolled the virtues of article writing and in this one I shall consider the practicalities and usefulness of adding a weblog to your site in order to drive more ...
The Power Of Internet Marketing By: David Andrew Smith
Since instigating proper SEO techniques I have seen my web site visitors increase by over 1500%. My conversion rates have also gone from a meagre 0.5% to a very healthy 8%. How has this been achieved? By following seven simple guidelines which have not only seen my visitor figures ...
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